Start your own business, be your own boss, create your own schedule, do your own thing.. sounds great right? Well it is.. But that doesn’t mean it doesn't come with a lot of to do lists, laughs and possibly some tears. I could write more than five tips to starting a business but I promise you’d be reading for awhile. Here are my five tips when starting a business:
DO YOUR RESEARCH
Easier said than done, I know! When starting my business in 2014 I just got waitlisted for the Fashion Institute of Technology - I was going through a hard time and I needed to put my head 100% into something else, so I wouldn't go crazy and start thinking the world was ending because I didn’t get into my ideal school.
I had just graduated from college with a bachelor’s degree in Graphic Design & Digital Media, concentrating in Fashion Merchandise and Marketing, and all I envision myself was walking the halls of Vogue one day — boy was I wrong.
Don’t get it twisted — I didn’t give up on my dream, I found one I didn’t even know was meant for me! I told myself if FIT didn’t see my talent I will prove it to myself that I can do photography all on my own. Yes, I did it. But I wish I did my research first.
There is so many little things you need to know before opening a business its not just owning the right equipment but having the right accountant, having insurance, and registering. There is a lot of work behind the lens people don’t know about, and it’s up to you to stay on top of it! My advice, take a local business course or workshop you will be happy you did. RISBJ has a tone that will get you started — you can thank me later!
2. BRAND YOUR BUSINESS
I went to school for Graphic Design, and I can’t tell you how long it took me to brand my business. I finally realized it wasn’t all about the logo, my color palette, or font choices but who I was as an artist.
“ You create a credible brand by staying true to who you are.” — GOOD ONE!
It’s true the quote speaks for itself. I realized my brand was who I was. A girl who has an obsession with Black & White photos, making people laugh, and newborn babies! And that it totally okay! I have to own it - and I promised myself after 2016 being the hardest year business wise there was nothing going to stop me from just being me when it comes to my brand and my business because they are one in the same.
Find a mentor! When you find one, hold on to them and don’t ever let them go. A mentor believes in you, when you don’t believe in yourself. They will keep your head in the right direction, you will learn from there mistakes, and most importantly you will learn how to continue your business throughout the years.
4. TAKE TIME
You have a million emails to get back to, galleries to edit, blogs to write — not enough time in the day? I get the feeling, but you just have to take one thing at a time. I can’t express to you how many nights my stress or anxiety would take over because my to do list was getting to long. I had to break down my to do list, and get going because I was wasting more time stressing about not having enough time, catch my drift? Take time, prioritize, and most importantly take time for those around you. They want to support your passion but they also want to spend time with you.
5. LONELY, ME TOO.
Working from home, you get up alone, have coffee alone, go to work alone, and sit at your computer alone. Sounds fun? I know it doesn’t but this is the life you choice remember that and own it. There are times when you will get lonely, but that means taking breaks for coffee with friends - calling your mom to say hello. Keep connected with those around you they will give you the push to keep going. Remember you got this!